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http://repository.hneu.edu.ua/handle/123456789/31568Полная запись метаданных
| Поле DC | Значение | Язык |
|---|---|---|
| dc.contributor.author | Grynevych L. | - |
| dc.contributor.author | Lysytsia N. | - |
| dc.contributor.author | Boiko N. | - |
| dc.date.accessioned | 2024-02-16T15:23:57Z | - |
| dc.date.available | 2024-02-16T15:23:57Z | - |
| dc.date.issued | 2023 | - |
| dc.identifier.citation | Marketing: program of the course for students of specialty 073 “Management” of the study programme “Business Administration” of the first (bachelor’s) level: [Electronic edition] / comp. L. Grynevych, N. Lysytsia, N. Boiko. – Kharkiv: S. Kuznets KHNUE, 2023. – 13 p. (Eng. lang.) | ru_RU |
| dc.identifier.uri | http://repository.hneu.edu.ua/handle/123456789/31568 | - |
| dc.description.abstract | The list of topics and key questions that will be considered during the study of the course, the list of competencies and learning outcomes by the course, the assessment system, the example of an exam card and assessment criteria, as well as recommended literature, are given. Recommended for students of specialty 073 “Management” of the study programme “Business Administration” of the first (bachelor’s) level. | ru_RU |
| dc.language.iso | en | ru_RU |
| dc.subject | marketing | ru_RU |
| dc.subject | marketing mix | ru_RU |
| dc.subject | marketing information system | ru_RU |
| dc.subject | marketing research | ru_RU |
| dc.subject | consumer needs | ru_RU |
| dc.subject | competition | ru_RU |
| dc.subject | product | ru_RU |
| dc.subject | price | ru_RU |
| dc.subject | distribution | ru_RU |
| dc.subject | communications | ru_RU |
| dc.title | Marketing: program of the course for students of specialty 073 “Management” of the study programme “Business Administration” of the first (bachelor’s) level | ru_RU |
| dc.type | Other | ru_RU |
| Располагается в коллекциях: | Методичні матеріали (М) | |
Файлы этого ресурса:
| Файл | Описание | Размер | Формат | |
|---|---|---|---|---|
| доп.план_Маркетинг (англ).pdf | 897,27 kB | Adobe PDF | Просмотреть/Открыть |
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