Improvement of strategic decision-making technology at an enterprise

Abstract

The purpose of the thesis is to generalize theoretical and methodical provisions on the strategic decision-making technology at an enterprise, as well as to develop practical recommendations on its improvement. The essence of strategic decisions of the enterprise is revealed in the work. The peculiarities of decision-making technologies, which are inherent in the strategic decisions of the enterprise, are determined. A comprehensive analysis of the activities of Cocoa Processing Company, an enterprise engaged in the processing of cocoa beans and confectionery production, is conducted. The technical and economic analysis of the enterprise’s activity showed a deterioration in the value of key indicators of its activities caused by the COVID-19 pandemic, change in consumer priorities and a corresponding reduction in production. The analysis of strategic decisions and the technology of their making, which is currently used at the enterprise, allowed to identify the main shortcomings that lead to low efficiency of strategic decisions. Recommendations for improving Cocoa Processing Company’s strategic decision-making technology include refining and replacing some of the tools currently used in enterprise decision-making.