Development of technology for creating an augmented reality application for business purposes

Abstract

The scientific novelty of this work is the development of technology for creating an augmented reality application for managing to advertise. The use of augmented reality is becoming a standard format in advertising. The main difference between augmented reality advertising is the ability to present consumer goods or services and involve them in their use. This article aims to develop technology for creating a mobile AR application for Android devices. The article develops a mental map of the distribution of AR systems. The technology of generating an AR mobile application with elements of interactive interaction for a device running Android OS is proposed. An information scheme of the AR application development process has been created, which reflects the relationship between external and internal development factors.