Business education in Ukraine in the context of global trends: rankings, business models and ways of development

Abstract

In the article, the current state of business education in Ukraine is examined, considering global transformations in management education, digitalization, internationalization of the educational process, and changes in the business models of leading institutions. The purpose of the study is to identify the key characteristics and challenges of Ukrainian business education, analyze its position in international rankings, peculiarities of business schools' functioning, and determine strategic directions for the development of the business education system in Ukraine. The study used systemic, comparative, structural-functional and analytical methods to provide a comprehensive assessment of the current level of integration of Ukrainian business schools into the global educational space. In the article, the main segments of the Ukrainian business education market (MBA, Executive MBA, corporate training) are characterized, the participation of national institutions in international rankings (QS, THE, Eduniversa) is analyzed, and typical business models of financing and interaction with the business environment are highlighted. The comparative analysis showed that leading international business schools are actively implementing mixed sources of funding, short-term programs, digital educational platforms, and executive education formats. Meanwhile, most Ukrainian schools continue to operate with limited financial, human, and institutional resources, which makes it difficult for them to participate in global competition. The scientific novelty lies in the formation of a structured typology of business models of Ukrainian business schools, as well as in the identification of strategic priorities for their adaptation to global trends through the development of digital infrastructure, international accreditation, partnerships with businesses, and the creation of lifelong learning programs. The practical significance of the study lies in the possibility of using the formulated recommendations to improve the management strategies of higher education institutions, develop educational policy, and intensify cooperation between business and education. As a result, a set of practical measures aimed at improving the quality and international competitiveness of business education in Ukraine is proposed. Prospects for further research include analyzing the mechanisms for implementing ESG components, personalized educational trajectories, and the formation of a national system for assessing the effectiveness of business schools.