Please use this identifier to cite or link to this item:
https://repository.hneu.edu.ua/handle/123456789/35689| Title: | Marketing consumer behavior : program of the course for students of all specialties of the educational level second (master’s) degree |
| Authors: | Panchuk A. |
| Keywords: | marketing consumer behavior influence marketing tools psychological impact |
| Issue Date: | 2024 |
| Citation: | Marketing consumer behavior : program of the course for students of all specialties of the educational level second (master’s) degree: [Electronic edition] / Comp. A. Panchuk - Kharkiv: S. Kuznets KHNUE, 2024. - 9 p. (Eng. lang.) |
| Abstract: | The list of topics and key questions that will be considered during the study of the course, the list of competencies and learning outcomes by the course, the assessment system, as well as recommended literature, are given. Recommended for students of all specialties of the educational level second (master’s) degree. |
| URI: | http://repository.hneu.edu.ua/handle/123456789/35689 |
| Appears in Collections: | Методичні матеріали (М) |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| поз.232РП_Всі_маг_виб_Англ_Маркетингова поведінка споживачів_Панчук.pdf | 482,06 kB | Adobe PDF | View/Open |
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