The role of interactive platforms in conducting training sessions on the development of communicative culture of higher education students

Abstract

The article examines the development of the communicative culture of higher education students in the context of the digitalisation of the educational environment, with a focus on training sessions. The main theoretical approaches to defining the concept of ‘communicative culture’ are analysed, its structure and key components are clarified, and the relationship between theoretical knowledge and practical communication skills in the process of personality formation is clarified. Based on a review of scientific sources, factors influencing the development of communicative culture are identified, particularly social, educational, technological, and pedagogical factors. Particular attention is paid to methods and forms of organizing training sessions that foster the development of linguistic, social, and intercultural competences. The potential of interactive educational platforms for conducting training sessions has been analysed, in particular their didactic and pedagogical capabilities, including the organisation of collaborative work, discussions, reflection and the fostering of critical thinking. It has been proven that the systematic use of platforms enhances the development of communicative culture and contributes to the consolidation of the skills acquired in behavioural and professional activities of higher education students.