Оптимізація цінової політики підприємств сільськогосподарського машинобудування

Abstract

The theoretical positions of a price policy of the industrial enterprises functioning in conditions of market economy are considered. The basic pricing problems of the enterprises on manufacture of agrarian technical equipment is determined. The model of a manufacturers price policy formation is developed in view of a level of competitiveness of agrarian technical equipment. These will help the producer to optimize its sales by adapting its own price policy to the market conditions and principles of equal profits.