Key aspects of branding tourism territory within the framework of cluster approach to tourism development

dc.contributor.authorTymoshenko K. V.
dc.description.abstractIn the framework of this article, the problem of creating a brand of destinations as one of the leading strategic development tool, which has a significant impact on their promotion in the market and ensuring a stable tourist flow, is considered.
dc.identifier.citationTymoshenko K. V. Key aspects of branding tourism territory within the framework of cluster approach to tourism development / K. V. Tymoshenko // Dynamics of the development of world science : аbstracts of IX International Scientific and Practical Conference, 13-15 May 2020. – Vancouver, Perfect Publishing, 2020. – Р. 215–220.
dc.identifier.urihttp://repository.hneu.edu.ua/handle/123456789/23622
dc.language.isoen
dc.publisherPerfect Publishing
dc.subjectbranding
dc.subjectdestination
dc.subjectmarketing tools
dc.subjecttourism territory
dc.subjecttourist
dc.titleKey aspects of branding tourism territory within the framework of cluster approach to tourism development
dc.typeArticle

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