Digital marketing : program of the course for students of all specialties of the first (bachelor) level

dc.contributor.authorMazorenko O.
dc.description.abstractThe list of topics and key questions that will be considered during the study of the course, the list of competencies and learning outcomes by the course, the assessment system, as well as recommended literature, are given. Recommended for students of all specialties of the third (bachelor) level.
dc.identifier.citationDigital marketing : program of the course for students of all specialties of the first (bachelor) level: [Electronic edition] / comp. O. Mazorenko. – Kharkiv: S. Kuznets KHNUE, 2025. – 8 p. (Eng. lang.)
dc.identifier.urihttps://repository.hneu.edu.ua/handle/123456789/39169
dc.language.isoen
dc.subjectmarketing strategy
dc.subjectdigital marketing tools
dc.subjectcontent marketing
dc.subjectweb analytics
dc.subjectemail marketing
dc.subjectmobile marketing
dc.subjecte-commerce
dc.titleDigital marketing : program of the course for students of all specialties of the first (bachelor) level
dc.typeOther

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