Marketing consumer behavior : program of the course for students of all specialties of the educational level second (master’s) degree
| dc.contributor.author | Panchuk A. |
| dc.description.abstract | The list of topics and key questions that will be considered during the study of the course, the list of competencies and learning outcomes by the course, the assessment system, as well as recommended literature, are given. Recommended for students of all specialties of the educational level second (master’s) degree. |
| dc.identifier.citation | Marketing consumer behavior : program of the course for students of all specialties of the educational level second (master’s) degree: [Electronic edition] / Comp. A. Panchuk - Kharkiv: S. Kuznets KHNUE, 2024. - 9 p. (Eng. lang.) |
| dc.identifier.uri | http://repository.hneu.edu.ua/handle/123456789/35689 |
| dc.language.iso | en |
| dc.subject | marketing |
| dc.subject | consumer behavior |
| dc.subject | influence |
| dc.subject | marketing tools |
| dc.subject | psychological impact |
| dc.title | Marketing consumer behavior : program of the course for students of all specialties of the educational level second (master’s) degree |
| dc.type | Other |
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