Branding : program of the course for students of specialty 075 «Marketing» of the study programme «Marketing» of the first (bachelor) level

dc.contributor.author	Nebylytsia O.
dc.description.abstract	The list of topics and key questions that will be considered during the study of the course, the list of competencies and learning outcomes by the course, the assessment system, the example of an exam card and assessment criteria, as well as recommended literature, are given. Recommended for students of specialty 075 «Marketing» of the study programme «Marketing» of the first (bachelor’s) level.
dc.identifier.citation	Branding : program of the course for students of specialty 075 «Marketing» of the study programme «Marketing» of the first (bachelor) level: [Electronic edition] / Comp. O. Nebylytsia. - Kharkiv: S. Kuznets KHNUE, 2024. - 12 p. (Eng. lang.)
dc.identifier.uri	http://repository.hneu.edu.ua/handle/123456789/35612
dc.language.iso	en
dc.subject	brand
dc.subject	branding
dc.subject	brand management
dc.subject	positioning
dc.subject	rebranding
dc.title	Branding : program of the course for students of specialty 075 «Marketing» of the study programme «Marketing» of the first (bachelor) level
dc.type	Other

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