Marketing: work sillabus of the academic discipline for students of specialty 073 "Management" of the educational program "Innovation management" of the first (bachelor) level

dc.contributor.authorGrynevych L. V.
dc.contributor.authorRodionov S. O.
dc.description.abstractThe list of topics and key questions that will be considered during the study of the discipline, the list of competencies and learning outcomes by discipline, the procedure for evaluating learning outcomes and the distribution of points throughout the entire period of studying the material, as well as recommended literature, are given. Recommended for students of specialty 073 "Management" of the educational program "Innovation management" of the first (bachelor) level.
dc.identifier.citationMarketing: work sillabus of the academic discipline for students of specialty 073 "Management" of the educational program "Innovation management" of the first (bachelor) level: [Electronic edition] / comp. L.V. Grynevych, S.O. Rodionov. - Kharkiv: S. Kuznets KHNUE, 2022. - 12 p. (Eng. lang.)
dc.identifier.urihttp://repository.hneu.edu.ua/handle/123456789/29077
dc.language.isoen
dc.subjectmarketing
dc.subjectinternet-marketing
dc.subjectmarketing concepts
dc.subjectrelationship marketing
dc.subjectmarketing mix
dc.subjectconsumer behavior in marketing
dc.subjectmarketing research
dc.titleMarketing: work sillabus of the academic discipline for students of specialty 073 "Management" of the educational program "Innovation management" of the first (bachelor) level
dc.typeOther

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