Please use this identifier to cite or link to this item:
https://repository.hneu.edu.ua/handle/123456789/32802| Title: | Creativity and Entrepreneurship: Trainers' Manual |
| Authors: | Iarmosh О. Duan Y. Bentley Y. Wilson P. Dudnieva I. Nesterenko R. |
| Keywords: | creativity entrepreneurship start-up innovation entrepreneurial ecosystem business planning marketing strategy branding digital analytics |
| Issue Date: | 2023 |
| Publisher: | S. Kuznets KhNUE |
| Citation: | Creativity and Entrepreneurship: Trainers' Manual [Electronic resource] : study guide / O . Iarmosh, Y . Duan, Y. Bentley [et al.]; Simon Kuznets Kharkiv national university of economics. — E-text data (12,9 MБ). — Kharkiv : S. Kuznets KhNUE, 2023. — 198 p. : il. — The title screen. |
| Abstract: | Issues concerning creative thinking and idea generation, setting up start-ups, business planning and start-up funding, marketing strategy, branding and digital analytics for successful start-ups are presented аnd supported with slides containing a summary of each theme. For trainers, entrepreneurs, university students. |
| URI: | http://repository.hneu.edu.ua/handle/123456789/32802 |
| Appears in Collections: | Навчальні видання (МЕВББ) |
Files in This Item:
| File | Size | Format | |
|---|---|---|---|
| 2023-Ярмош О. В., Дуан Я., Бентлі Й. та ін._compressed (1).pdf | 3,26 MB | Adobe PDF | View/Open |
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