Please use this identifier to cite or link to this item:
https://repository.hneu.edu.ua/handle/123456789/40997| Title: | Digital transformation of a trade enterprise as an innovative project: essence, methodology, and implementation practice |
| Authors: | Avramenko Y. |
| Keywords: | digital transformation digitalization trade enterprise innovative project digital technologies competitiveness retail business |
| Issue Date: | 2026 |
| Citation: | Avramenko Y. Digital transformation of a trade enterprise as an innovative project: essence, methodology, and implementation practice / Y. Avramenko // Сучасні тенденції та розвиток соціально-економічних систем : тези доповідей Всеукраїнської науково-практичної конференції, 29 квітня 2026 р. - Харків, ХНЕУ ім. С. Кузнеця, 2026. - С. 15–17. |
| Abstract: | The conference paper examines digital transformation of a trade enterprise as an innovative project. The essence of digital transformation, its distinction from partial automation and methodological approaches to digitalization project assessment are discussed. Examples of digital solutions in retail business and their impact on enterprise competitiveness are presented. |
| URI: | https://repository.hneu.edu.ua/handle/123456789/40997 |
| Appears in Collections: | Статті студентів (МБА) |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| 9. Avramenko Y. Digital transformation of a trade enterprise as an innovative project essence, methodology, and implementation practice.pdf | 394,66 kB | Adobe PDF | View/Open |
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