Please use this identifier to cite or link to this item:
http://repository.hneu.edu.ua/handle/123456789/1647| Title: | ETHICAL MARKETING OR ETHICS IN ADVERTISING |
| Keywords: | retail retail market shopping centre stock sales area merchandising |
| Issue Date: | 2012 |
| Publisher: | ХНЕУ |
| Citation: | Titova M. ETHICAL MARKETING OR ETHICS IN ADVERTISING / M. Titova // Управління розвитком. - 2012. - №15. - С. 94 - 95 |
| Abstract: | The process of creating ethical advertising were analyzed. The main steps of introduction ethical advertising in Ukraine was considered and its contemporary condition was described. Проаналізовано процес створення етичної реклами. Розглянуто основні етапи впровадження етичної реклами в Україні та описано її сучасний стан. |
| URI: | http://www.repository.hneu.edu.ua/jspui/handle/123456789/1647 |
| Appears in Collections: | № 15 |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| Titova M. ETHICAL MARKETING OR ETHICS IN ADVERTISING.pdf | 195,1 kB | Adobe PDF |  View/Open |
Items in DSpace are protected by copyright, with all rights reserved, unless otherwise indicated.