Please use this identifier to cite or link to this item: https://repository.hneu.edu.ua/handle/123456789/35377
Title: Modern information technologies in marketing research: program of the course for students of specialty 075 «Marketing» of the study programme «Marketing» of the first (bachelor’s) cycle
Authors: Rodionov S.
Keywords: information technologies
marketing research
conducting marketing research
toolkit
social networks
Issue Date: 2024
Citation: Modern information technologies in marketing research: program of the course for students of specialty 075 «Marketing» of the study programme «Marketing» of the first (bachelor’s) cycle: [Electronic edition] / comp. S. Rodionov - Kharkiv: S. Kuznets KHNUE, 2024. - 8 p. (Eng. lang.)
Abstract: The list of topics and key questions that will be considered during the study of the course, the list of competencies and learning outcomes by the course, the assessment system, the example of an exam card and assessment criteria, as well as recommended literature, are given. Recommended for students of specialty 075 «Marketing» of the study programme «Marketing» of the first (bachelor’s) cycle.
URI: http://repository.hneu.edu.ua/handle/123456789/35377
Appears in Collections:Методичні матеріали (М)



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