Please use this identifier to cite or link to this item: http://repository.hneu.edu.ua/handle/123456789/25951
Title: Justification of marketing activity organization at an enterprise
Authors: Myronova O. M.
Kaabar Nour el Houda
Keywords: marketing activity
marketing system
marketing activity organization
morphological analysis
value drivers
Issue Date: 2021
Citation: Myronova O. M. Justification of marketing activity organization at an enterprise / О. M. Myronova, Kaabar Nour el Houda // Сучасні проблеми управління підприємствами: теорія і практика – матеріали міжнар. наук.-практ. конф., Харків – Торунь, 16 квіт. 2021 р. – Дніпро: Середняк Т.К., 2021. – С. 17-18.
Abstract: In the article the essence of marketing activity organization is justified. The value drivers of marketing activity organization as well as the approach of achieving an effective for it is discussed
URI: http://repository.hneu.edu.ua/handle/123456789/25951
Appears in Collections:Статті (МБ)

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