Please use this identifier to cite or link to this item:
http://repository.hneu.edu.ua/handle/123456789/28468| Title: | Social Media Marketing: work program of the discipline for students of specialty 073 "Management" of the educational program "Management of Innovation Activity" of the first (bachelor's) level |
| Other Titles: | Маркетинг у соціальних мережах: робоча програма навчальної дисципліни для студентів спеціальності 073 "Менеджмент" освітньої програми «Менеджмент інноваційної діяльності» першого (бакалаврського) рівня |
| Authors: | Martynenko M. V. Мартиненко М. В. |
| Keywords: | marketing social media Internet marketing sales funnel return on marketing investment |
| Issue Date: | 2022 |
| Citation: | Social Media Marketing: work program of the discipline for students of specialty 073 "Management" of the educational program "Management of Innovation Activity" of the first (bachelor's) level: [Electronic edition] / comp. M. V. Martynenko - Kharkiv: S. Kuznets KHNUE, 2022. - 10 p. (Eng. lang.) |
| Abstract: | The list of topics and key questions that will be considered during the study of the discipline, the list of competencies and learning outcomes by discipline, the procedure for evaluating learning outcomes and the distribution of points throughout the entire period of studying the material, as well as recommended literature, are given. Recommended for students of specialty 073 Management" of the educational program " Management of Innovation Activity " of the first (bachelor's) level. |
| URI: | http://repository.hneu.edu.ua/handle/123456789/28468 |
| Appears in Collections: | Методичні матеріали (МЛІ) |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| поз.211_Маркетинг_у_соцiал_них_мережах_ОП_Менеджмент_iнновацiйноi_дiял_ностi_Мартиненко_М.В._АНГЛ.pdf | 716,8 kB | Adobe PDF | View/Open |
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