Please use this identifier to cite or link to this item:
https://repository.hneu.edu.ua/handle/123456789/37861| Title: | Marketing communications and analytical technologies for higher education resilience |
| Authors: | Us M. |
| Keywords: | marketing communications analytical technologies higher education resilience digital marketing university analytics |
| Issue Date: | 2025 |
| Citation: | Us M. Marketing communications and analytical technologies for higher education resilience / M. Us // Молодіжний економічний вісник ХНЕУ ім. С. Кузнеця. – 2025. - № 3. - С. 327-329. |
| Abstract: | This study explores the integration of marketing communications and analytical technologies as essential tools for ensuring higher education resilience during wartime. The research presents a comprehensive framework for implementing digital marketing strategies and data-driven analytics in universities. Practical applications and strategic recommendations for online educational institutions are provided. |
| URI: | https://repository.hneu.edu.ua/handle/123456789/37861 |
| Appears in Collections: | Статті (М) |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| mv-3-2025.pdf | 2,75 MB | Adobe PDF | View/Open |
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