Brand management. Guidelines to practical tasks and independent work for Master's (second) degree students of all specialities

dc.contributor.author	Martynenko M. V.
dc.description.abstract	The guidelines to practical tasks and independent work of students are given. The tasks and examples of doing the tasks are offered to develop the professional competences that a student should possess after studying the academic discipline. For Master's (second) degree students of all specialities.
dc.identifier.citation	Brand management. Guidelines to practical tasks and independent work for Master's (second) degree students of all specialities [Electronic resource] / compil. by M. Martynenko; Simon Kuznets Kharkiv national university of economics. - E-text data (12,2 MБ). - Kharkiv : S. Kuznets KhNUE, 2020. - 41 p. - The title screen.
dc.identifier.uri	http://repository.hneu.edu.ua/handle/123456789/23338
dc.language.iso	en
dc.publisher	S. Kuznets KhNUE
dc.subject	brand
dc.subject	brand management
dc.subject	brand models
dc.subject	branding
dc.subject	brand equity
dc.title	Brand management. Guidelines to practical tasks and independent work for Master's (second) degree students of all specialities

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