Please use this identifier to cite or link to this item: http://repository.hneu.edu.ua/handle/123456789/17766
Title: Diversification process at the Ukraine Confectionery Market
Authors: Movchan A. S.
Keywords: confectionery industry
diversification of the range
vertical diversification
horizontal diversification
Issue Date: 2017
Citation: Movchan A. S. Diversification process at the Ukraine Confectionery Market / A. S. Movchan // Наукові розробки: перспективи 21 сторіччя : матеріали V міжнар-ї наук.-практ. конф. студентів та молодих вчених. – Вінниця : ТОВ «Нілан-ЛТД», 2017. – С. 98-101.
Abstract: Theoretical and methodological and organizational principles of diversification processes at enterprises of the confectionery market of Ukraine are considered in the article. The main competitive advantages that the company gets through diversification strategy are defined.
URI: http://www.repository.hneu.edu.ua/jspui/handle/123456789/17766
Appears in Collections:Статті студентів (ПІФП)

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