Please use this identifier to cite or link to this item:
https://repository.hneu.edu.ua/handle/123456789/27862| Title: | Marketing activity of business: globalization focus |
| Authors: | Dybach I. Pankova K. |
| Keywords: | globalization marketing consumer international market |
| Issue Date: | 2022 |
| Citation: | Dybach I. Marketing activity of business: globalization focus / I. Dybach, K. Pankova // Problems of science and practice, tasks and ways to solve them. Proceedings of the ХХ International Scientific and Practical Conference. Warsaw, Poland, May 24-27, 2022. – Warsaw, 2022. – P. 302-304. |
| Abstract: | This article presents the role of globalization in enhancing the marketing activities of the enterprise. in today's business environment, globalization is becoming a determining factor in the development of marketing programs and plans. |
| URI: | http://repository.hneu.edu.ua/handle/123456789/27862 |
| Appears in Collections: | Статті (СЕ) |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| 1_Дибач І.Л., Панкова К. тези 2.pdf | 824,47 kB | Adobe PDF | View/Open |
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