Please use this identifier to cite or link to this item: https://repository.hneu.edu.ua/handle/123456789/35376
Title: International marketing: program of the course for students of specialty 075 «Marketing» of the study programme «Marketing» of the first (bachelor’s) cycle
Authors: Grynevych L.
Lysytsia N.
Keywords: international marketing
foreign markets
target market
marketing mix
international marketing communications
Issue Date: 2024
Citation: International marketing: program of the course for students of specialty 075 «Marketing» of the study programme «Marketing» of the first (bachelor’s) cycle: [Electronic edition] / comp. L. Grynevych, N. Lysytsia. - Kharkiv: S. Kuznets KHNUE, 2024. - 8 p. (Eng. lang.)
Abstract: The list of topics and key questions that will be considered during the study of the course, the list of competencies and learning outcomes by the course, the assessment system, as well as recommended literature, are given. Recommended for students of specialty 075 «Marketing» of the study programme «Marketing» of the first (bachelor’s) cycle.
URI: http://repository.hneu.edu.ua/handle/123456789/35376
Appears in Collections:Методичні матеріали (М)



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