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https://repository.hneu.edu.ua/handle/123456789/35376
Title: | International marketing: program of the course for students of specialty 075 «Marketing» of the study programme «Marketing» of the first (bachelor’s) cycle |
Authors: | Grynevych L. Lysytsia N. |
Keywords: | international marketing foreign markets target market marketing mix international marketing communications |
Issue Date: | 2024 |
Citation: | International marketing: program of the course for students of specialty 075 «Marketing» of the study programme «Marketing» of the first (bachelor’s) cycle: [Electronic edition] / comp. L. Grynevych, N. Lysytsia. - Kharkiv: S. Kuznets KHNUE, 2024. - 8 p. (Eng. lang.) |
Abstract: | The list of topics and key questions that will be considered during the study of the course, the list of competencies and learning outcomes by the course, the assessment system, as well as recommended literature, are given. Recommended for students of specialty 075 «Marketing» of the study programme «Marketing» of the first (bachelor’s) cycle. |
URI: | http://repository.hneu.edu.ua/handle/123456789/35376 |
Appears in Collections: | Методичні матеріали (М) |
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File | Description | Size | Format | |
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++поз_273РП_075бак_ОК26Англ_Міжнародний_маркетинг_Гриневич_Лисиця.pdf | 589,86 kB | Adobe PDF | View/Open |
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