Strategies for promotion of national brands on the international market
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The abstracts reflect some aspects of creating a country's brand in Ukraine. The relevance of the development of Ukrainian branding in the context of European integration is determined.
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Rodionov S. Strategies for promotion of national brands on the international market / S. Rodionov, V. Pavtsio // Strategies, Models and Technologies of Economic Systems Management. FAI International Conference, 2021. – Vol-7(ii). – Р. 34-35.